Plentto is a Mexican Design & Engineering consulting firm, delivering professional services – from planning, design and engineering to program and construction management.
Plentto needed a brand identity to be able to continue its journey. The brand defined a new visual expression that is clear, friendly, and energetic, making sure that Plentto clearly sets itself apart from other typical engineering consulting firm. The color palette allows a broad usage for digital and communications, and the bold bespoke typography used for the logotype fuels the expression furthermore.
Along with the brand identity, the project has entailed a naming creation and other miscellaneous production. The design aims to boldly combine precision engineering with simplicity. The result is a design that evokes the fullness, determination and strength of the brand in its area.